Ideation

First Place Auto Parts wanted to make a big impression and drive customers toward sales with a physical mailer that can be sent to customers, or handed out at car shows. An eye catching mailer was created, utilizing a coupon code, to tempt customers toward purchasing. The mailer was extremely successful and, to date, the coupon code has one of the highest usage rates on the website.

Skills Utilized

• Graphic Design
• Sales Enablement
• Project Management
• Outside Vendor Management