Ideation

The Right Stuff has a car show every year in the spring that requires promotion. Months before hand I would gather the necessary info and produce a series of promotional materials. Flyers would be printed, e-mail basts would be sent, and promotional materials (t-shirts, hats, koozies, etc.) would be designed. The look behind the promotion was to generate feelings of old school nostalgia, while promoting a hip younger company look. Promotional materials generated thousands of guests over the course of the show.

Skills Utilized

• Graphic Design
• Copy Writing
• Photography
• Project Management