Weigel & Associates Website & Logo

Ideation

A client approached a company I was freelancing with to procure a logo, and website. We established a brand, look and feel, and company personality for this client on a small budget. The logo was designed to be simple, and evoke a sense of manufacturing processes with a sleek and clean look. Hexagons were used specifically to evoke the feel of bolts, colors were chosen to their resonance with the American market, and text was laid out in classic fashion. The website was created to showcase their talents and answer customer questions, with as little fluff as possible. A quick wordpress site was created to meet the client needs.

Skills Utilized

  • HTML
  • CSS
  • Logo Design
  • Strategy
  • Branding
  • Color Theory

Software

  • Adobe Illustrator
  • Adobe Dreamweaver
  • WordPress
  • Adobe Photoshop
  • Product Photography